What Is Guerrilla Marketing?

Now you may wonder if there are lots of creative marketing strategies to get user attention. So, why many brands focus on guerrilla marketing??

In guerrilla marketing, marketer focuses on creating a buzz among the consumer that can help a brand to gain more profit. The main aim of this type of marketing tactic is to obtain the maximum number of customer attention with a limited amount of resources. Most of the marketers around try to create surprising and memorable business strategies that can help the consumer to remember the product/brand for a long time.

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